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Registration will open from January 18th.
If you would like to be notified when event registration is live, please contact info@socialmediaweekny.com
If you would like to register your own event, please go here.
or create an account to make a schedule, find your friends and view popular events.
| Tuesday, February 2 | ||||
|---|---|---|---|---|
| 9:00am - 11:00am | P | Crowdsourcery Potions 101: Why Some Marketing Potions Fail and Others Thrive, Hosted By JWT THIS EVE... << less at JWT 466 Lexington Avenue New York, NY 10017 | ||
Click here About Some have predicted that crowdsourcing is the future of the marketing, advertising and industrial design industry. The phenomenon, they argue, will accelerate creativity across a larger network. Others, meanwhile, have predicted that it is a passing fad but one that downward pressure on prices on current agency work. So which is it? Does crowdsourcing represent the beginning of the end of creative organizations? Or does it herald the beginning of something bigger and transformational for those agencies - and for business in general? Speaker/Artist(s) Moderator: John Winsor, CEO at Victors & Spoils Speakers: Ty Montague, Co-President and Chief Creative Officer, JWT North America Michael Lebowitz, Founder and CEO, Big Spaceship Saneel Radia, SVP, Alchemist at Denuo Faris Yakob, EVP Chief Technology Strategist at McCann Erickson New York | ||||
