Registration will open from January 18th.
If you would like to be notified when event registration is live, please contact info@socialmediaweekny.com
If you would like to register your own event, please go here.
8:30 AM
to 10:00 AM
Social Media Week Official Press Conference
103 Attendees
Location
The Paley Center for Media
Type Conference
Join Toby Daniels, Founder and Executive Director of Social Media Week, Christy Carpenter, the Paley Center for Media's Chief Operations Officer, Pip Marquez de la Plata, Chief Marketing Officer of Meebo, and Frank Cooper, PepsiCo's Chief Engagement Officer, together with Ian Shafer, CEO of Deep Focus and Social Media Week Advisory Board member, for a press briefing to kick off the global conference. YOU CAN REQUEST A PRESS PASS BY EMAILING PRESS@SOCIALMEDIAWEEKNY.COM
10:00 AM
to 6:00 PM
It's Just...Sew Social
59 Attendees
Type Presentation
Project www.28squared.com is a project of Demarketplace.com under fashion initiative- www.BrooklynFashionWeek.com We're Taking on barriers and "Bridging the Digital Divide" as 28 designers from Africa, Europe, Caribbean and the Us connect to showcase, Sell, Inspire and celebrate their African Heritage while taking on New Media and Technology!
We're crowd sourcing a fashion line! A five day online fashion design event that would take participants from concept to product and experience social media and new technology with a design focus! It was designed to be done online, with live sessions, in the evening we were discussing having participants upload video of themselves and showing a group show that they could host their own parties with friends!
10:30 AM
to 12:30 PM
Branding the Future with Social Engagement, sponsored by Pepsi Refresh
338 Attendees
Location
The Paley Center for Media
Type Panel
Brian Morrisey, Digital Editor at AdWeek, will moderate this panel and panelists include Lauren Hobart, Chief Marketing Officer of Sparkling Brands, for Pepsi-Cola North America Beverages, Max Schorr, Co-founder of GOOD, Inc., Fabio Freyre, Vice President of Facebook, & Frank Cooper, Chief Engagement Officer of Pepsico
The opening session of Social Media Week will focus on a top-level discussion of the increasing importance in utilizing social media to grow and develop corporate brands in the twenty-first century.
12:00 PM
to 2:00 PM
4:00 PM
to 6:00 PM
Social Media & the Haiti Disaster THIS EVENT IS SOLD OUT
75 Attendees
Location
The New York Times Building
Type Panel
Moderator: -Andrew Rasiej, founder of the Personal Democracy Forum and senior technology advisor, The Sunlight Foundation Panelists: - Ann Curry, news anchor for NBC's Today Show, - Rob Mackey, staff writer The New York Times, The Lede blog - Erik Parker, journalist who was in Haiti when the earthquake struck and used social networks to send images, video, tweets. - Jason Cone, communications director, Doctors Without Borders
Haiti: A discussion about the role of social media by news organizations, relief groups, search and rescue teams and people around the world during and in the aftermath of the earthquake.
5:00 PM
to 7:00 PM
OnMedia NYC presented by AlwaysOn
116 Attendees
Location
Mandarin Oriental
Type Presentation
Speakers: Quincy Smith of CBS Interactive Mark Cuban, Chairman, HDNet & Owner and Dallas Mavericks Greg Coleman, President & Chief Revenue Officer of Huffington Post Jessica Schell, SVP, NBC Universal Dan Rose, VP, Business Development & Monetization, Facebook
OnMedia NYC is where cutting-edge technology CEOs from the back streets of Silicon Valley meet the global advertising and media establishment. This two-and-a-half-day executive event features CEO presentations and high-level debates on which forces are disrupting user behavior and creating new opportunities in the marketing, branding, advertising, and public relations industries.
6:00 PM
to 8:30 PM
Social Media Week presents Opening Night Celebration, sponsored by Meebo, Pepsi and Diageo THIS IS AN INVITE ONLY EVENT
287 Attendees
Location
Elizabeth
Type Party
Please join our Advisory Board for cocktails and hors d'oeuvres to celebrate our second annual conference, Social Media Week 2010. This event is by invitation only.
6:30 PM
to 9:00 PM
#SMPR February Sponsored by PRSA-NY
158 Attendees
Location
Connolly's Pub and Restaurant
Type Networking
#SMPR will showcase a panel of Account Executive who specialize in social media followed by a Q&A session, a discussion period and networking.
Social Media Week, #SMPR and PRSA-NY invite you to a FREE networking and learning event for PR professionals who are interested in social media for public relations and communications. Panel Discussion: How does your agency handle social media? followed by Q&A & networking
7:00 PM
to 9:00 PM
The New Age of Social Media
313 Attendees
Location
SLC Center
Type Panel
Moderator: Anthony Quiñones, CEO & Chief Creative Officer, Q Ball Media, LLC Panelists: Eric Hamilton - Author, Social Media Branding in the Age of Obama Ellie Nieves - Founder, Leadership Strategies for Women, LLC Orietta E. Ramirez - Lawyer, HR Professional & Employment Blogger Mike Street - Director of Social Media Marketing, Zezza Network
Topics To Be Discussed: What social media is and what it is NOT; How to use social media to establish yourself as the leader of your world; Ways to make friends, influence people and get business WITHOUT hype and deception; Offline v. online networking; How to effectively use social media in your job search; How to get a good return on your social media investment; Ways the industry is maturing and where it's heading;
9:00 PM
to 1:00 AM
Digital Somethings THIS EVENT IS INVITE ONLY
102 Attendees
Location
Destination Bar
Type Party
This Digital Somethings event is a VIP invite-only party. DIGITALSOMETHINGS is a group of networking events, conferences, and mixers for friends and professionals in all industries, including technology, advertising, marketing, media and non-profits. DIGITALSOMETHINGS was founded in 2009 by David Weiner, Damien Basile, Brett Petersel, and Khayyam Wakil as a Global Events Organizations designed to feature organizations working in the digital space and allow influencers from across industries to network and have fun!
8:30 AM
to 10:00 AM
Managing Social Media Data
149 Attendees
Location
NYU'
Type Panel
Speaker: Dan Scudder of Rapleaf
This session will cover a key topic key to front line marketers of all kinds - how to best capture, track and integrate the vast amount of data generated by consumers, customers and prospects as they post, tweet, friend, fan, follow and comment on brands online and also build user generated profiles. * The shift in consumer data to the public social web * The difference between aggregate sentiment and individual profile records * Best practices for integrating, managing, and mining social media data * Privacy and legal issues related to capturing and storing consumer data
8:30 AM
to 6:00 PM
OnMedia NYC presented by AlwaysOn
46 Attendees
Location
Mandarin Oriental
Type Presentation
Speakers: Quincy Smith of CBS Interactive Mark Cuban, Chairman, HDNet & Owner and Dallas Mavericks Greg Coleman, President & Chief Revenue Officer of Huffington Post Jessica Schell, SVP, NBC Universal Dan Rose, VP, Business Development & Monetization, Facebook
OnMedia NYC is where cutting-edge technology CEOs from the back streets of Silicon Valley meet the global advertising and media establishment. This two-and-a-half-day executive event features CEO presentations and high-level debates on which forces are disrupting user behavior and creating new opportunities in the marketing, branding, advertising, and public relations industries.
9:00 AM
to 11:00 AM
Crowdsourcery Potions 101: Why Some Marketing Potions Fail and Others Thrive, Hosted By JWT THIS EVENT IS SOLD OUT
59 Attendees
Location
JWT
Type Panel
Moderator: John Winsor, CEO at Victors & Spoils Speakers: Ty Montague, Co-President and Chief Creative Officer, JWT North America Michael Lebowitz, Founder and CEO, Big Spaceship Saneel Radia, SVP, Alchemist at Denuo Faris Yakob, EVP Chief Technology Strategist at McCann Erickson New York
Some have predicted that crowdsourcing is the future of the marketing, advertising and industrial design industry. The phenomenon, they argue, will accelerate creativity across a larger network. Others, meanwhile, have predicted that it is a passing fad but one that downward pressure on prices on current agency work. So which is it? Does crowdsourcing represent the beginning of the end of creative organizations? Or does it herald the beginning of something bigger and transformational for those agencies - and for business in general?
9:00 AM
to 11:00 AM
Web 2.0 applications and tools To Power your online presence
11 Attendees
Location
The Roger Smith Hotel
Type Workshop
* Why Wordpress as a blogging platform? * Creating and managing your own Social Network * Running a meet up group around your topic * Tracking and analytics understand your audience
10:00 AM
to 6:00 PM
It's Just...Sew Social
27 Attendees
Type Presentation
Project www.28squared.com is a project of Demarketplace.com under fashion initiative- www.BrooklynFashionWeek.com We're Taking on barriers and "Bridging the Digital Divide" as 28 designers from Africa, Europe, Caribbean and the Us connect to showcase, Sell, Inspire and celebrate their African Heritage while taking on New Media and Technology!
We're crowd sourcing a fashion line! A five day online fashion design event that would take participants from concept to product and experience social media and new technology with a design focus! It was designed to be done online, with live sessions, in the evening we were discussing having participants upload video of themselves and showing a group show that they could host their own parties with friends!
11:00 AM
to 12:00 PM
The Beauty of Social Commerce: An Interview with Ted Rubin PLEASE EMAIL andrea.Abrahamson@Mutopo.com TO REQUEST AN INVITATION
45 Attendees
Type Other
Ted Rubin, CMO of Eyes Lips Face (e.l.f.) Cosmetics, hosted by thenhuch.com
The Beauty of Social Commerce will feature a live interview from one of the most active CMOs engaged in Social Media at this time, Ted Rubin. @tedrubin will share his insights on how to keep up with 19,000+ followers on Twitter, what defines social commerce, and how social media has impacted etail and the beauty industry. The conversation will explore e.l.f.'s relationship with bloggers, the birth & evolution of askelf.com, and how he utilizes other social media tools (Facebook, Wish for This, etc) to build relationships and keep the conversation going. Join Ted for a discussion about trends in social media and etail, and his predictions for what's next. The event will be streamed live from e.l.f's showroom. We also have up to 20 places available for beauty, fashion or mommy bloggers to attend this event in person. THIS EVENT WILL BE STREAMED LIVE. IF YOU WOULD LIKE TO ATTEND IN PERSON, PLEASE EMAIL andrea.abrahamson@mutopo.com TO REQUEST AN INVITATION.
11:30 AM
to 1:00 PM
What is SEO and why any user can do it successfully
19 Attendees
Location
The Roger Smith Hotel
Type Workshop
* Blogging and SEO * Book marking and sharing and SEO * Joining Discussions and SEO * Videos, images and SEO * Your own name and SEO
12:00 PM
to 2:00 PM
Networked News Gatherers: Defining the Social Media Editor Role, hosted by Time Inc THIS EVENT IS SOLD OUT
196 Attendees
Location
Time & Life Building
Type Panel
Panel Moderator: Melissa Parrish, Director, Community Strategy for Lifestyle Digital, Time Inc. Panel Speakers: Rachel Sklar, Business/Project Development, Abrams Research and Writer for Mediaite Jennifer Preston, Social Media Editor, The New York Times Cyndi Stivers, Managing Editor, EW.com
There's lots of talk about who "owns" social media for companies that decide to enter the space to reach their consumers. Usually these discussions focus on Marketing, PR, Customer Service or an Agency. But in the media world there's another option: the Social Media Editor. We'll bring together Social Media Editors from some of the largest and most well-respected media outlets, as well as those in more traditional Editorial roles to discuss this new specialty role.
Website http://timeinc.com
12:00 PM
to 2:00 PM
PCNY Presents the Wall Street Journal, et. al.
47 Attendees
Location
Three West Club
Type Panel
Julia Angwin, WSJ/Digits; Julie Iannuzzi, The WSJ Digital Network; Simon Constable, The News Hub; Peter Kafka, All Things D; Jon Friedman, Marketwatch
The Publicity Club of New York, the nation's oldest ongoing club for PR professionals, will host a luncheon panel featuring an array of editors and reporters from various Wall Street Journal-related media properties.
1:30 PM
to 3:00 PM
Content creation and why every successful business will be a publisher
33 Attendees
Location
The Roger Smith Hotel
Type Workshop
* Educate Entertain and Engage * Why there are no more secrets * How to turn your ideas and knowledge in to kick ass content
2:30 PM
to 4:30 PM
The Science of Social Media
376 Attendees
Location
The Advertising Research Foundation
Type Panel
Speakers Duncan J Watts, a principal research scientist at Yahoo! Research, and author of Six Degrees: The Science of a Connected Age Jeff Doak, CTO, Converseon Ned Winsborough, CI Manager, Consumer Networks, General Mills
According to a study by a research team at Penn State, 20% of Tweets are about brands. And it's not only Twitter where people are talking about brands. It also happens on Facebook, online forums, blogs, online communities, and other social networks. What makes people share so much information online? How can you better understand consumer behavior online to virally spread your message? Why does social media work, and why has it become such an effective form of communication? Learn how social psychology, user experience, site design, and an effective marketing strategy play into social media participation-and why word of mouth is one of the most powerful forms of marketing.
5:00 PM
to 6:15 PM
NYC Mayor's Race 09: The Social Media Impact A Discussion with Bloomberg's 2009's Digital Media Strategist
72 Attendees
Location
The Open Planning Project (TOPP)
Type Panel
This discussion will feature Kate Kaye, Senior Editor of ClickZ News and author of Campaign 08: A Turning Point for Digital Media, and Andrew Rasiej, co-founder of techPresident and Personal Democracy Forum.
NYC Mayor Michael Bloomberg's successful 2009 re-election campaign relied on social media to engage supporters and get out the vote. In many significant ways, the Bloomberg campaign extended the social media lessons and successes of the 2008 presidential campaigns, but into a different context. In the end, the Bloomberg campaign came away with far more Facebook supporters and Twitter followers than his main opponent -- but did social media really make a difference in the outcome? What does NYC 2009 herald for the elections in 2010? In this exclusive talk with the lead digital media strategist for Bloomberg 2009 -- Jonah Seiger of Connections Media, LLC -- we'll explore the strategy and tactics behind the Bloomberg campaign's use of social media like Twitter, Facebook, and YouTube, along with online advertising, and how they measured success. Please join us for a beer and wine cocktail reception, sponsored by ClickZ, following the discussion.
Website http://www.openplans.org
6:00 PM
to 8:00 PM
Fashion Goes Social: The Devil Wears Prada and Tweets About It
181 Attendees
Location
THOR The Hotel on Rivington
Type Panel
Panelists Include: Deirdre Sullivan - Social Media, PR, & Partnership Director at IDEELI Orli Sharaby - Sr. Social Marketing Strategist, Lifestyle at 360i Yuli Ziv - co-founder MyItThings.com, Style Coalition; Fashion 2.0 meetup organizer
Fashion Goes Social: The Devil Wears Prada and Tweets About It Panel of experts exploring how social media is used in the fashion industry -and the opportunities it presents. Specific attention will be paid to the challenge of keeping luxury brands exclusive and aspirational while still leveraging the wide-ranging (and very accessible) power of social media, how to capitalize on community, and the ethical questions implicit in partnerships between brands and bloggers. Featuring engaging, forward-looking panelists from across the brand side as well as the editorial side, touching on old media, new media, multi-media and social media.
6:00 PM
to 8:00 PM
Harlem Tweetup/Meetup
10 Attendees
Location
HARLEM LANES
Type Panel
What: Join the Harlem Social crew for Tweetup/Meetup @ HARLEM LANES for a discussion on what is Twitter and how does it affect you? How to use Facebook to promote your business/nonprofit. Our Sponsors: Rolling Out Magazine, WHCR, Harlem Lanes, and SVNTNBELOW Why: Twitter has overtaken our daily lives and ppl are tweeting durning church, What is Twitter and how can it affect you? Come and hear from Stephen Jackson from Road D Media Servics and get a FREE copy of his new E-BOOK, and Technocolor show. Host: Martin Johnson will be on hand to distribute his new E-BOOK - Social Media Cookbook
6:00 PM
to 8:00 PM
IDEO + Social Media Week: Humanizing Social Media THIS EVENT IS SOLD OUT
184 Attendees
Location
IDEO NY
Type Workshop
Imagine a world with no Facebook, LinkedIn, or text messaging. Imagine learning about someone by sitting down with them and talking face-to-face. Imagine no one being able to find information about you beyond the White Pages. It was like this not that many years back, so why does it seem like such a foreign concept? What began as a way to connect people through technology has had the effect of sterilizing human communication and leading to social media offerings that can be shallow. As people grapple for meaning in an increasingly connected world, how can we bring the "human"
6:00 PM
to 9:00 PM
The Official PressLift Launch Event
106 Attendees
Location
The Morris + King Company
Type Party
Steve Greenwood, VP of Applications, drop.io and Creator of PressLift Soraya Darabi, Product Lead, drop.io
PressLift.com, an exciting new multimedia tool designed expressly for communications professionals, will debut officially during Social Media Week at the chic and modern offices of The Morris + King Company, a renowned interactive firm headquartered on Lower Fifth Avenue in New York City. Please join the drop.io and PressLift team, co-host PR Newswire and a cadre of social-media and new-media execs for a couple of hours of cocktails, canapes and, naturally, communicating.
6:00 PM
to 8:00 PM
The Role of Social Media in Digital Storytelling
54 Attendees
Location
RFI Studios
Type Panel
Bonin Bough - Director of Digital and Social Media at PepsiCo Michael Schubert - Ruder Finn - Chief Innovation Officer Sean Seibel - Microsoft - Senior User Experience Evangelist Caitlin Hill - Hitviews - http://www.hitviews.com/your_team.html Mark Cardwell - UNDP Marisa F. Thalberg - Vice President, Global Digital Marketing - The Estée Lauder Companies, Inc.
As part of New York's Social Media Week, RFI Studios cordially invites you to attend a moderated panel discussion on The Role of Social Media in Digital Storytelling at our new office space. Listen to experts, educators and innovators in new media discuss the ways in which 21st century media nd culture are being shaped through community-created digital stories.
6:30 PM
to 8:30 PM
Mediabistro.com Tweetup
157 Attendees
Location
Turtle Bay
Type Party
Our Tweetup host will be our very own mediabistro.com Community Manger Seamus Condron
The mediabistro.com Tweetup will bring media professionals together to chat and tweet about social media week
7:00 PM
to 9:00 PM
Digital Cocktails: Keys To Social Media Success
242 Attendees
Location
For Your Imagination Studios
Type Panel
Jessica AmasonViral Media Editor for BuzzFeed.com and columnist for The Huffington Post Paul Kontonis CEO For Your Imagination Studios Adam Penenberg Author, VIRAL LOOP: From Facebook to Twitter, How Today's Smartest Businesses Grow Themselves; Contributing Writer, Fast Company, Professor, NYU School of Journalism Elizabeth Pigg Vice President Media Strategy, Edelman Digital
Expert panelists in the field of social media and viral communications will offer insights and guidance to what works and what doesn't in creating successful social media and viral campaigns. A discussion of tools, techniques and ideas from the masters. Includes wine reception.
7:00 PM
to 8:30 PM
Tech Meetup (& Haiti Fundraiser)
89 Attendees
Location
FIT - Haft Auditorium
Type Panel
Scott Heiferman (founder of the NY Tech Meetup & the company Meetup.com) is guest hosting February's NY Tech Meetup Meetup during Social Media Week. He'll be featuring new tech which addresses both the importance of and overhype of "Social Media."
8:00 PM
to 11:00 PM
Digital Divas with Social Diva
246 Attendees
Location
The Hotel on Rivington
Type Party
· Allison Mooney @allimooney PSFK.com; Director of Trends and Insights atMobile Behavior · Brooke Moreland @audrabrookie Founder of Fashism · Caroline McCarthy @caro Social media and digital advertising reporter for CNET News · Caroline Waxler @cwaxler · Emily Gannett @emilygannett Co-founder of KlickableTV · Juliette Powell @juliettepowell Author of 33 Million People in the Room; Co-founder of The Gathering Think Tank · Michele Madhok @shefinds Founder and CEO of SheFinds Media · Melanie Nokin @savvyauntie Founder of Savvy Auntie · Peg Samuel @socialdiva Founder and CEO of Social Diva Media · Soraya Darabi @sorayad Product Lead at drop.io · Rachel Sklar @rachelsklar Founder of Mediaite and Chartini
Join us for a special Social Media Week celebration. Social Diva has rounded up all the "IT"
8:00 AM
to 10:30 AM
Social Media in 2010 + Soc. Media Speed Dating
83 Attendees
Location
Roger Smith Hotel
Type Panel
Social Media Club presents: How to use Social Media in 2010, Followed by Social Media Speed Dating. Join us at the Roger Smith Hotel on 2/3 for Breakfast and a Panel Discussion on How to use Social Media Effectively for a Small business or Non-Profit, featuring speakers from some of New York's top agencies and consultancies.(Speakers being announced) Registration at 8am, Panel starts at 8:30. Social Media Speed Dating will start around 9:30 or so. After the panel, we'll run "Social Media Speed Dating." What is Social Media Speed Dating? Not sure how to get your company, non-profit or individual social media efforts started? Not sure how long it will take? Not sure how to Tweet or use Facebook effectively? Come meet Social Media Consultants and Professionals from top PR, Ad, Consulting and Marketing agencies** who are volunteering their time for this Social Media Week event to meet you and get you started in Social Media. It's our service back to the community for Social Media Week.
8:30 AM
to 3:30 PM
OnMedia NYC presented by AlwaysOn
35 Attendees
Location
Mandarin Oriental
Type Presentation
Speakers: Quincy Smith of CBS Interactive Mark Cuban, Chairman, HDNet & Owner and Dallas Mavericks Greg Coleman, President & Chief Revenue Officer of Huffington Post Jessica Schell, SVP, NBC Universal Dan Rose, VP, Business Development & Monetization, Facebook
OnMedia NYC is where cutting-edge technology CEOs from the back streets of Silicon Valley meet the global advertising and media establishment. This two-and-a-half-day executive event features CEO presentations and high-level debates on which forces are disrupting user behavior and creating new opportunities in the marketing, branding, advertising, and public relations industries.
9:00 AM
to 10:30 AM
Marketing in the age of abundance THIS IS A LIVE STREAMING EVENT
13 Attendees
Location
Livestream URL: http:--www.livestream.com-socialmediaweek (This is a live online streaming event - no RSVP required)
Type Panel
Participants John Winsor and Shaun Abrahamson
In an age of scarcity, a few people controlled scarce resources:Few media channels, expensive tools to create or even the means to manufacture. Today however, these resources are increasingly abundant. People want to be involved in your brand or your business - because they can. Unfortunately organizations built on scarcity weren't designed to work with abundant ideas or production capacity. What are the implications of these change strategies defined by scarcity? How can organizations benefit from this new abundance? What can we learn from organizations that seem to be thriving in the age of abundance? #ageofabundance Livestream URL: http://www.livestream.com/socialmediaweek (This is a live online streaming event - no RSVP required)
9:00 AM
to 11:00 AM
The Future of Space & Time hosted by Wired.com THIS EVENT IS SOLD OUT
216 Attendees
Location
Condé Nast
Type Panel
Moderator: John C. Abell, New York Bureau Chief for Wired.com Panelists: Tony Jebara, Associate Professor Computer Science, Columbia University & Chief Scientist at Sense Networks, Chris Dixon, Co-founder, CEO at Hunch, Denis Crowley, Founder and CEO of Foursquare
Exploring trends in lifecasting and the proliferation of location based services.
10:00 AM
to 6:00 PM
It's Just...Sew Social
21 Attendees
Type Presentation
Project www.28squared.com is a project of Demarketplace.com under fashion initiative- www.BrooklynFashionWeek.com We're Taking on barriers and "Bridging the Digital Divide" as 28 designers from Africa, Europe, Caribbean and the Us connect to showcase, Sell, Inspire and celebrate their African Heritage while taking on New Media and Technology!
We're crowd sourcing a fashion line! A five day online fashion design event that would take participants from concept to product and experience social media and new technology with a design focus! It was designed to be done online, with live sessions, in the evening we were discussing having participants upload video of themselves and showing a group show that they could host their own parties with friends!
11:00 AM
to 12:00 PM
The Beauty of Facts, Not Fiction - The New Era of Beauty Advice THIS EVENT IS A LIVESTREAM
4 Attendees
Type Other
Ron Robinson, founder of BeautyStat
An interview with Ron Robinson (@BeautyStat), a beauty industry veteran who started BeautyStat to help women connect with beauty experts as well as each other, while getting honest advice and answers to their beauty questions. Ron will discuss the origins of his company, how he uses Facebook to help women share beauty advice online, and the importance of connecting them to experts. He will also share insights on how brands benefit from BeautyStat and his vision of the future of beauty and social media. THIS EVENT IS A LIVESTREAM available at http://bit.ly/8ZLvqg
12:00 PM
to 2:00 PM
Social Graph Optimization, sponsored by Meebo and hosted by JWT THIS EVENT IS SOLD OUT
204 Attendees
Location
JWT
Type Panel
Meebo CEO Seth Sternberg is confirmed to speak and will be joined by other experts in the study of social graphing. Panel will be moderated by Scott Galloway, Clinical Associate Professor of Marketing at NYU Stern. Hashem Bajwa Head of Digital at Droga 5, Mark Ghuneim, CEO, Founder of Wiredset and Trendrr, David Berkowitz, Senior Director of Emerging Media & Innovation for agency 360i & Anna O'Brien, Social media enthusiast with a background in web analytics, database marketing, & business intelligence
With so much choice in how consumers tap into to their social graph, how do media and brands reach, connect and influence these networks at scale? As consumers get entrenched in an increasing number of general and niche social networks, the challenge for organizations to both reach and influence them is getting tougher. This wealth of options is happening both within social networks like Facebook, and externally on email, IM and others. As these channels are reaching ubiquity amongst connected users and are increasingly integrated with 'Connects' from Facebook and Google, the business world has got to wrap its head around how to engage, interact and influence this audience. But how? What techniques will work without irritating users and staff trying to scale their efforts to maximize the audience? And what does the future hold? Is a world where all these tools are connected a marketing panacea? Join us as we explore these challenges, come armed with questions, opinions and get involved in the debate.
12:00 PM
to 2:00 PM
The Oldest Media Goes Social, hosted by Booz & Company
86 Attendees
Location
Booz & Company
Type Panel
Speaker 1: A.J. Jacobs, New York Times Best Selling Author, The Year of Living Biblically, The Know-It-All Speaker 2: Levi Asher, lead blogger for book blog Literary Kicks (http://www.litkicks.com/) Speaker 3: Natalie Lin, Online Publicist, John Wiley & Sons, Inc Speaker 4: Meryl L Moss ,Book Promotion and Publicity, Meryl L. Moss Media Relations, Inc Moderator: Henry Copeland, founder of Blogads
While books are the oldest of old media, some authors and publishers have had considerable success leveraging social media to promote their ideas and goods. This panel looks at the use and (occasional) abuse of social media to promote books.
2:30 PM
to 3:30 PM
Social Checkout
12 Attendees
Location
Root & Vine
Type Presentation
Jag Singh, CEO of SPIDERmarkets.com
Social Buying & marketplace. Social Checkout. We are marketplace platform company and recently we developed Social Checkout.One can find Social checkout at Shopbrooklyn.com, iGoEast.com (Feb 15th) and paywithfriends.com .Please note the event max capacity is 15 people. Cost free but recommend one to purchase coffee at R&V. Please email contactus@spidermarkets.com to RSVP.
4:00 PM
to 6:00 PM
Navigating Social Media & New Technology in Healthcare & Pharmaceutical Industries
115 Attendees
Location
NYU Stern School of Business Kaufman Management Center Barr-Kawamura Commons, Room 5-50 (5th Floor)
Type Panel
Augustine Fou, Group Chief Digital Officer at Healthcare Consultancy Group Jay Parkinson MD, MPH, Partner, The Future Well / Co-Founder, Hello Health DJ Edgerton, CEO, Zemoga Oliver Kharraz, MD, COO/ Co-Founder, ZocDoc Ned Russell, Managing Director, Saatchi & Saatchi Wellness
Social Media Week presents "Navigating Social Media & New Technology in Healthcare & Pharmaceutical Industries", a panel discussion designed to explore: * the laws and regulations affecting new technology and social media planning and implementation in healthcare & pharma industries; * tips for navigating these laws and successfully implementing your strategy; * and examples of innovative healthcare and pharma companies and what they are up to in the digital world.
4:00 PM
to 6:00 PM
Social Media and blogging for newbie's
12 Attendees
Location
The Roger Smith Hotel
Type Workshop
* Becoming Citizen Journalist and getting out there * New Media vs. Traditional Media
4:30 PM
to 6:00 PM
A Shaq to the System: Tebow, Tiger and The New Online Realities of Sports Journalism
12 Attendees
Location
Destination Bar
Type Panel
DAN SHANOFF (moderator) - SportingNews.com columnists, creator of "The Daily Quickie" on ESPN.com, contributor to NYT, Yahoo and others, obsessive proprietor of TimTeblog.com. WILL LEITCH - New York Magazine columnist/contributing editor, Deadspin founding editor and author of "God Save The Fan." JASON FRY - National Sports Journalism Center columnist, alum of WSJ.com's "The Daily Fix," Faith and Fear in Flushing co-writer. STEPHANIE WEI - Writer/editor of golf blog Wei Under Par, contributor to Mediaite/Huffington Post, former ranked, All-Ivy golfer. TBA - Someone awesome.
The world of sports used to be ruled by the calendar - game dates, tournaments, TV events, with the odd DUI thrown in. Now a story breaks and before you can say "ESPN" it's all over Twitter and there's a Taiwanese CGI video dramatization in your inbox. Shaq took Twitter by storm a year and a half ago, leading a charge that led to various benched players and Mark Cuban getting massive fines; the sordid tale of Tiger Woods turned the carefully-controlled golf media on its head as every other form of media rudely muscled in; and according to Google Zeitgeist, the Bible is now "Volcanic" in its hotness thanks to Tim Tebow. Meanwhile ESPN thinks they can muzzle the Sports Guy even as Deadspin is clearing out their tipbox. What is going ON? Fortunately for sports media, a lot - and no one is better to tell you about it than the people on this panel. Destination doors open at 4:30 for pre-panel gathering, panel runs from 5-6, then we hang out for happy hour ($3 well drinks, $3 beers, Jell-O shots. Yes, Jell-O shots.)
5:00 PM
to 7:00 PM
Harlem 2.0
65 Attendees
Location
17 Below Restaurant
Type Panel
Moderator: Mike Street - Social Media Strategist Panelists: Clover Hope - Senior Editor of Vibe.com Ed Young - H. Edward Young, Jr. one of the 3 founders of 40A Inc. which owns and operates Blackbird The First African American Web Browser Hank Williams - Creator of Clickradio, an early Internet music service, and DayMaker, one of the first personal information managers (address book, scheduling, task, notes, etc.) for the Mac M. Natasha Reid - Founder of F.I.T. Money Magazine; @fitmoneymag Dupe Ajayi - Non-profit Marketing and Branding Consultant; @theajayieffect Sergio Lilavois - Founder of WeHarlem.com @weharlem L Martin Johnson Pratt - @iluvblackwomen , Social Media Consultant for both @RollingOut Magazine and @TheSIAC, Host of @Technocolorshow on 90.3FM WHCR and Editor-in-chief of LIVE NEWS for @BlackBirdhome .com
Harlem's movers and shakers will discuss how they are using social media for business, job hunting, and more.
5:30 PM
to 8:00 PM
Meet the Media: Gadgets and Gizmos: Not Just for Geeks Anymore. Communicating Technology Innovations to an Informed Consumer
55 Attendees
Location
Fleishman-Hillard, Inc.
Type Panel
Panelists: Peter Ha, Time & Time.com Clayton Morris, Fox & Friends Peter Pachal, DVICE (dvice.com) Seth Porges, Popular Mechanics Helena Stone, Chipchick.com Moderator: Alan Danzis, Account Supervisor, Ketchum
Technology trends have made consumers more accustomed to a connected world. As the digital world continues to evolve, gadgets have become smaller and faster creating a lifestyle of convenience and impacting the way we work, entertain, eat, play, and shop. Yet, as the technology landscape explodes, questions of privacy, security, and environmental issues are discussed online with an increasingly engaged consumer. With today's connectivity, how does the public relations and marketing professional help to lead the public into the future? How do online and offline media forecast the latest 'hot' item.? And, does the media play a role in bridging the generational digital divide? Please join us as our expert panelists, Peter Ha, Time & Time.com; Clayton Morris, Fox & Friends; Peter Pachal, DVICE (dvice.com); Seth Porges, Popular Mechanics; and Helena Stone, Chip Chick (chipchick.com), discuss these issues and how PR professionals can best work with them.
5:30 PM
to 7:30 PM
Next New Networks Presents the Secrets to Getting Seen with special guest Steve Garfield
73 Attendees
Location
Next New Networks
Type Party
Next New Networks and Steve Garfield
Join leading internet TV company Next New Networks for a special mixer and presentation as they open up their new Flatiron district studios for the first time and share some of the best practices that have grown their audience to over 30 million views a month and 750 million to date, and launched huge online hits such as Obama Girl, Indy Mogul, and "Auto-Tune the News." Special guest and O.G. videoblogger Steve Garfield will also celebrate the release of his new book, "Get Seen: Online Video Secrets to Building Your Business" with a reading and signing party. The first lucky guests will get a free copy, and we'll also give away two Kodak ZX1 HD cameras in a random drawing.
6:00 PM
to 8:00 PM
LiveBar, Live! with OPEN Forum's Jason Rudman at Mindshare in NYC
33 Attendees
Location
The Brain Drain at Mindshare's NYC offices
Type Other
Jason Rudman (@JasonRudman) is the director of strategy and marketing for OPENForum.com. For more information, please visit http://livebarnyc2.eventbrite.com/
Join LiveWorld for our LiveBar, Live! evening of cocktails and conversations at Mindshare's New York City offices (7th and 37th) on Wednesday, February 3, 2010, from 6:00-8:00pm. Appetizers and the first hour of drinks are on us, as we hear American Express's Jason Rudman present the story and marketing behind the OPEN Forum online community. Agenda 6:00 - 7:00pm Appetizers, open bar, and mingling 6:30 - 7:15pm Jason Rudman's remarks, followed by Q&A/discussion 7:15 - 8:00pm Plenty of face-to-face social networking! For more information, and to RSVP, please visit http://livebarnyc2.eventbrite.com/
6:00 PM
to 10:00 PM
Mashable's NextUp NYC - The Future Journalist
167 Attendees
Location
92Y Tribeca
Type Networking
Sree Sreenivasan - Prof. Sree Sreenivasan, Columbia Journalism School Dean of Student Affairs and contributing editor, DNAinfo.com Vadim Lavrusik - Online journalist and M.S. candidate in Digital Media at Columbia Journalism School
The fourth Mashable NextUp NYC will focus on the changing skills and traits of journalists in a changing media landscape. As the news industry looks to reconstruct its suffering business model, the journalists of today must reconstruct their skill sets for the growing world of online media. The night will consist of networking and a conversation and Q&A with Sree Sreenivasan (Professor and Columbia Journalism School Dean of Student Affairs and contributing editor of DNAinfo.com) and Vadim Lavrusik (new media journalist and digital media graduate student at Columbia University Journalism School).
6:00 PM
to 8:00 PM
Social Sofrito
23 Attendees
Location
HAVANA CENTRAL Times Square
Type Party
George Torres, aka, Urban Jibaro, will be Guest Host and Chief Connector. Owner and Chief Marketer of the Sofrito Media Group Cecilia Pineda Feret, Online Marketing and Community Strategist for Havana Central will host the event and attempt to introduce everyone who arrives to the event.
Hispanic Purchasing Power is anticipated by the US Census to reach over $1 Trillion this year. Plus the amount spent overall on media and entertainment continues to grow as well.. . Equals opportunity! Latinos know how to party, and where else but at Havana Central in Times Square during Social Media Week can you network and mix and mingle with key contacts in the nation's fastest growing ethnic group and the fun industries of media and entertainment. We offer special drink prices for the first hour with nibbles provided by Havana Central first come, first served!
6:00 PM
to 11:00 PM
SoundCtrl presents 'What is your $ocial Music Currency?' Sponsored by dotMusic
113 Attendees
Location
The Former Tower Records space
Type Panel
Artists are using social media as a catalyst to boost popularity; validate possible new revenue streams with advertisers; and for global social good. Soundctrl is exploring the "currency" that social networking increasingly lends to the valuation of an artist's brand and what role it will play in the overarching strategy of an artist's career.
6:30 PM
to 8:30 PM
Getting Sponsors for projects, Ideas and business
24 Attendees
Location
The Roger Smith Hotel
Type Workshop
* Figuring out and approaching potential sponsors * Cross promotions * Events & Media Partnerships
6:30 PM
to 8:30 PM
Reinvention from the Ground Up, hosted by Razorfish THIS EVENT IS SOLD OUT
187 Attendees
Location
Razorfish Inc.
Type Panel
Speakers: Bonin Bough, Global Director of Digital and Social media at PepsiCo, Jeff Fleishmann, Chief Digital Officer, TIAA-CREF, Jaidev Shergill, CEO of Bundle & Emily Riley, Forrester Research. The panel will be moderated by Shiv Singh, VP & Global Social Media Lead at Razorfish
How social media and social influence marketing is forcing marketers to think beyond the realm of marketing and traditional advertiser/publisher relationships to engage their customers and deliver on their brand promise
6:30 PM
to 9:00 PM
The NYC Small Business & Entrepreneur Networking Reception
117 Attendees
Location
Madame X Lounge Private Upstairs Lounge
Type Networking
Join The NYC Business Networking Group's upcoming February networking event where you can mingle freely to meet as many other networkers as possible. We usually host 70 - 120 at our monthly events. We'll help you meet business professionals to promote yourself, explore business opportunities and form strategic partnerships. Our networking events provide you with with an opportunity to meet a group of outstanding and successful business owners and entrepreneurs. The connections made at our events is where you START your business conversations with new contacts. Once you get someone's business card you can CONTINUE your relationship with that person after the networking event.
6:30 PM
to 8:30 PM
The Suxorz: The Worst Social Media Campaigns of '09
45 Attendees
Location
Roger Smith Hotel The Solarium
Type Panel
* Caroline McCarthy, writer, CNET.com * Steve Hall, Editor, Adrants.com and Adgabber.com * Ian Schafer, CEO, DeepFocus * BL Ochman, Managing Director, Proof Digital Media * Moderated by Henry Copeland, CEO, Blogads.com
Bring popcorn and rotten tomatoes! After two hit runs at SXSW, the SUXORZ is coming to NYC. Braving hate-mail after naming '08's "winners," the Suxorz panel returns to dissect the twelve worst social media and web 2.0 ad campaigns of '09. Together, we'll shame the marketers who abuse people-powered media. The Suxorz occurs in three rounds: each panelists talks for a couple of minutes about an '09 social media campaign they hate, maybe showing a slide or Youtube clip, then the drunken mob audience votes on the worst campaign of that round. Finally, we revisit each rounds' winner and vote on the grand champion Suxorz campaign.
7:00 PM
to 11:00 PM
First Wednesday
53 Attendees
Location
OLIVES at the W Union Square
Type Networking
We started with seven good friends in the interactive ad business who needed drink on a seemingly rough Wednesday. More than a year later, we've grown into a monthly meeting of friends and industry professionals from all over the country, gathering to network in a relaxed atmosphere. From the original 7, we've grown to nearly 850 self selected members on the distribution list, and 150 to 200 persons who attend our no host event each month - up to 350 on months when there is an event like AdTech in town.
7:00 PM
to 10:00 PM
Rock & Bowl
23 Attendees
Location
Brooklyn Bowl
Type Party
The kick off event is scheduled for Wednesday, February 3rd and the guest list will include members of the media; VIP partners of the non-profit organization; exclusive tastemakers; the organization's founder, Syd Mandelbaum; and a surprise musical guest.
Join us as we kick off Win4Hunger.org! Anti-poverty think tank, Rock and Wrap it Up!, announces the launch of the Win4Hunger.com campaign. Rock and Wrap it Up! has partnered with Brooklyn Bowl in trendy Williamsburg to officially celebrate the launch of their latest initiative. For each $50 donation to the Win4Hunger campaign Rock and Wrap it Up! is giving a raffle ticket, making contributors eligible for several prizes. The grand prize drawing, which will take place in fall 2010, is a million dollars toward the purchase of a home. Other prizes, including early bird prizes, are listed on the Win4Hunger.com website.
7:00 PM
to 9:00 PM
Social Media Art
49 Attendees
Location
Little Big Pictures Studios
Type Presentation
Artists: Nic Rad, Adam Smith, An Xiao, William Powhida, Rachel Welty, Yanira Castro
The Arts, Culture and Technology group presents "Social Media Art" -- a series of short presentations exploring the creative overlap between social media and the arts. Instead of the usual discussion of Facebook fans and Twitter followers, we wanted to take a look at some of the most inventive implementations of social media we've come across: social media art experiments. We'll be taking a look at how artists are incorporating social media in their art-making practices. You want to talk about creative community engagement strategies? Look no further than this round-up. For full description, please visit: http://www.meetup.com/Arts-Culture-and-Technology/calendar/12369961/
7:00 PM
to 10:00 PM
Social Media Gone Chic: Fashion, Beauty, and Luxury
89 Attendees
Location
W New York-Union Square Hotel Underbar
Type Party
Bryce Gruber - Owner and CEO of Intencityglobal.com, The LuxurySpot.com Mindy Silverman - CEO, Mindy Connects
Please join TheLuxurySpot and Social Guru Mindy Silverman for a night out to celebrate Social Media Week.
7:30 PM
to 9:00 PM
Women in Social Media Panel
157 Attendees
Location
JPMorgan
Type Panel
Speakers: Alexa Hirschfeld, Founder of Paperless Post Meghan Muntean, Co-Founder of ChickRx Casey Carter, Beauty and Fashion Specialist at Attention PR and author of CaseyCulture Jordan Reid, NonSociety Contributor
A panel discussion featuring female leaders in social media
8:30 AM
to 11:30 AM
PSFK presents Good Ideas Salon with Seth Godin
132 Attendees
Location
Soho House NY The Library
Type Presentation
Seth Godin
Ideas and trends news site PSFK hosts a Good Ideas Salon on the morning of February 4 at Soho House with special guest Seth Godin. Good Ideas Salons are designed to bring likeminds together to share ideas and positivity around certain subjects. For this intimate event, Seth will present his latest book Linchpin and will openly discuss with the audience their experiences as linchpins at work. PSFK will also orchestrate some (opt-in) match making where attendees will have the opportunity to meet peers who can share knowledge with them and in turn become indispensable at work.
10:00 AM
to 6:00 PM
It's Just...Sew Social
14 Attendees
Type Presentation
Project www.28squared.com is a project of Demarketplace.com under fashion initiative- www.BrooklynFashionWeek.com We're Taking on barriers and "Bridging the Digital Divide" as 28 designers from Africa, Europe, Caribbean and the Us connect to showcase, Sell, Inspire and celebrate their African Heritage while taking on New Media and Technology!
We're crowd sourcing a fashion line! A five day online fashion design event that would take participants from concept to product and experience social media and new technology with a design focus! It was designed to be done online, with live sessions, in the evening we were discussing having participants upload video of themselves and showing a group show that they could host their own parties with friends!
10:00 AM
to 11:00 AM
The Road From Listening to Activation, hosted by Converseon
49 Attendees
Location
Converseon Inc.
Type Panel
Jon Burg, Emerging Channels Specialist at Digitas Craig Daitch, SVP of Activation at Converseon Andy Von Kennel, SVP, Growth Director at Rapp
The foundation for a successful social media campaign begins with listening. This panel will discuss how mining conversations through social media can (and should) be used in developing a strong activation strategy between brands and their audience. Bagels & Coffee will be served!
10:30 AM
to 12:00 PM
Social Shopping
70 Attendees
Location
Porter Novelli
Type Panel
Brooke Moreland, Co-Founder of Fashism (http://fashism.com) Brooke Moreland is the founder of Fashism.com , a site that let's users get instant crowdsourced feedback on their style and fashion purchases. Aliza Freud, Founder and CEO of SheSpeaks (http://shespeaks.com) Aliza Freud, a recognized expert on marketing and women's insights, is the Founder and Chief Executive Officer of SheSpeaks, Inc. (www.shespeaks.com). SheSpeaks creates and operates consumer communities for brands that drive insights and brand advocacy. Following more than a decade in corporate, global brand management, Ms. Freud is acutely aware that in this era of increasing consumer control over media, marketers need to be smarter about winning consumers' attention and about integrating rapidly-evolving social networking tactics into the marketing mix. She was inspired to create SheSpeaks in 2007, based on the principle that women would thrive in a dedicated online community where they could gather, connect with others and see the power of their voices in action. Since then, SheSpeaks has worked with leading brands, including Pepsi, P&G, Garnier, Heinz, Food Network, Philips, AOL and more, to launch, evaluate and generate buzz about their products and services among target audiences. Moderated by Stephanie Agresta, EVP, Global Director Digital Strategy and Social Media at Porter Novelli (http://porternovelli.com) Stephanie Agresta has been a force in the online marketing industry for nearly 15 years. An expert in social media, affiliate program management and Web 2.0 strategies, her mission is to connect people, ideas, products and services using digital technology in new and inventive ways. Stephanie has been instrumental in developing innovative digital media strategies for Fortune 500 brands including Microsoft, Windows Mobile and PepsiCo. Stephanie started her career with iVillage, a women-focused Web destination and one of the first sites to build community online. She went on to hold prominent sales, marketing and business development roles with Internet powerhouses such as Barnes & Noble, Register.com and SpaFinder. With Commerce360, a search marketing firm funded by First Round Capital, she launched an affiliate marketing division and served on a management team alongside nationally recognized technology executives. Stephanie comes to Porter Novelli after five years of developing her successful personal consultancy, forging partnerships with digital thought leaders and emerging technology companies. Representing the best of both worlds, she is known for combining innovation and insight with the accountability, focus and superior execution that Fortune 100 brands demand. Stephanie holds a master's degree in public affairs from the University of Minnesota and a bachelor's from Luther College. She blogs at internetgeekgirl.com and affiliate-karma.com/blog, and she tweets @stephagresta.
Consumers have always sought out advice from their friends and trusted networks when it comes to shopping. In today's networked world, social media is becoming an integral part of that experience. An increasing number of sites that offer community advice and reviews are gaining traction. Feeling good (or bad) about a purchase has become a public experience. Join us as we explore the intersection of social media and the shopping experience!
11:00 AM
to 4:00 PM
Dollar Van Demos Live!
24 Attendees
Type Other
This interactive event is being hosted by the crew from DollarVanDemos.com (2 video cameras, host), 4+ performers (tba), Black Street Van Line
Dollar Van Demos, a music video showcase featuring performers inside a Brooklyn dollar van (a shared commuter van) with real passengers, invites Social Media Week participants to ride along with us. Feel free to interview & photograph the artists, passengers, and the Dollar Van Demos team. Reserve a front row seat to discover the best hip hop and reggae music in NYC. Each session will take approximately 90 mins. PLEASE EMAIL dollarvandemos@gmail.com to RSVP.
12:00 PM
to 2:00 PM
Putting The Social In CSR, a ThinkSocial/Media Council event, sponsored by Pepsi Refresh Project THIS EVENT IS SOLD OUT
181 Attendees
Location
The Paley Center for Media
Type Panel
Confirmed participants include ThinkSocial Executive Director Jamie Daves, who will moderate the session, and Bonin Bough, Global Director of Digital and Social media at PepsiCo. They will be joined by others from the advertising and social cause space.
As part of the evolving worlds of advertising and marketing, it has become increasingly important for organizations to create meaningful change through social media campaigns that drive reach, engagement & impact. Causes such as Pepsi Refresh and Product RED encourage/enable consumers to "share" brands that make a difference, and social media enables engagement and impact to scale. This panel will convene to examine new Corporate Social Responsibility (CSR) strategies being put forth and what is to come.
2:00 PM
to 3:00 PM
Webinar: Social CRM & Lead-Generation on Twitter for Business Teams
46 Attendees
Type Presentation
A Social Media Week launch demo by Bantam Live. Social CRM was recently listed by TechCrunch as one of the hottest technologies to rock 2010, and with good reason. The voice of the customer on the web now enables and requires businesses to change their practices for better efficiency and responsiveness. With its early success in customer support, social CRM is now finding its way for use among business teams in the sales and business development departments. Join a presentation and demo of Bantam Live, a new Social CRM offering for sales and business development teams that has launched during Social Media Week. Hosts John Rourke and Alex Turnbull of Bantam Networks will discuss the broadening spectrum of Social CRM offerings and demonstrate how business teams can use Bantam Live for lead-generation and engagement on Twitter.
5:30 PM
to 7:30 PM
3D and the Future of Home Entertainment
42 Attendees
Location
SonyStyle Store
Type Party
The 3D entertainment experience is moving from theaters to the home and Sony is at the forefront of bringing the technology into your living room. Be one of the first to experience Sony's technology including 3D enabled BRAVIA televisions with active shutter glass technology and delivery devices like PlayStation 3 and Blu-ray 3D players. Learn about 3D content development, how to access 3D content, 3D gaming, and 3D sports in a casual environment with cocktails and snacks.
6:00 PM
to 8:00 PM
Digital Culture NYC: Breaking Down the Walls, hosted by MoMA THIS EVENT IS SOLD OUT
167 Attendees
Location
The Celeste Bartos Theater The Museum of Modern Art Education Building
Type Panel
MODERATOR: Tina Roth Eisenberg (www.swiss-miss.com) PARTICIPANTS: WNYC Radio - Benjamen Walker Brooklyn Museum of Art - Shelley Bernstein Metropolitan Opera - Karen Karp The Museum of Modern Art - Victor Samra New York Public Library - Josh Greenberg Film Society of Lincoln Center - Amanda McCormick
How are New York City's cultural institutions using new and emerging technology to reach and engage audiences? Hear from six different arts organizations about their use of social media as a means of reaching out to the public, distributing and shaping content, and fostering dialogue with passionate, opinionated audiences in New York and around the world.
6:00 PM
to 11:00 PM
OBLITERATI: Social Media Week
223 Attendees
Location
R Bar
Type Party
Join your favorite glittering, self-obliterating literati at Destination Bar for a special Social Media Week edition of Obliterati, brought to you by Citysearch and RandomNightOut. We'll be bringing you a 90-minute OPEN BAR as well as GIFT BAGS filled with swag!
6:00 PM
to 9:00 PM
Social Media and Startups REGISTRATION FOR THIS EVENT IS NOW CLOSED
71 Attendees
Location
Sunshine NY
Type Networking
Russ Marshalek, Social Media Director, Sunshine NY Graham Lawlor, Ultralight Startups James Moran, Yipip
Some of our very own incubated social media startups, including Graham Lawlor from Ultralight Startups and Yipit, will demo their products during a Sunshine meet-and-greet that will expose the worlds of social media and small biz to each other in a cross-pollinating fashion. To register for this event, please email russ@sunshineny.com
6:30 PM
to 9:00 PM
Designing Social Websites
185 Attendees
Location
Sun Microsystems
Type Panel
* Bryan Hamilton, Director of User Experience at Razorfish * Dan Maccarone, Co-Founder, Hard Candy Shell * Alex Rainert, Creative Director at kgbweb * Christopher-Ian Reichel, Director, Product Development - Social Media at Viacom/MTVnetworks
A panel of User Experience (UX) and Information Architecture (IA) experts on designing social interfaces will discuss ideas on how to make applications and websites social, industry standard design patterns, and what works and what doesn't for getting users to interact socially on your site.
6:30 PM
to 9:00 PM
Is the The Future F#cked? THIS EVENT IS SOLD OUT
145 Attendees
Location
Hudson Terrace
Type Panel
Ian Schafer, CEO of Deep Focus, Nick Denton, CEO of Gawker Media, Joe Marchese, President of SocialVibe. Moderator, Rob Norman, CEO of GroupM
Join a notorious group of disruptors as they decide the fate of the media economy right in front of your eyes.
6:30 PM
to 9:30 PM
SEMPO NY: Real Time
26 Attendees
Location
Conductor
Type Panel
The SEMPO (Search engine Marketing Professionals Organization) NY Working Group's February meeting will be held on Feb 4, coinciding with Social Media Week. Our theme is "Real Time," and we will be probing the intersection of real time technologies and search.
7:00 PM
to 8:00 PM
Augmented Reality for Public Relations - The Implications of the Outernet on Culture and Commerce
43 Attendees
Location
Sony Wonder Technology Labs
Type Panel
John C. Havens, SVP of Social Media at Porter Novelli, will moderate a panel with industry leaders from IBM, GE, and the Advertising Research Foundation to explore how AR could fundamentally change the way brands communicate with consumers. Many believe that AR provides a 'touchstone technology' that layers geo-data, social networking and location-based advertising in a seamless format for consumers. The ramifications for advertising and the idea of 'virtual air rights,' combined with myriad B2B and B2C applications may transform the fundamental way we look at the world around us.
Other panelists include: Jack Mason, Global Business Services, Strategic Programs and Social Media at IBM
Other panelists include: Jack Mason, Global Business Services, Strategic Programs and Social Media at IBM
While still an emerging technology, many major players in retail and technology are executing successful Augmented Reality (AR) campaigns that move beyond catchy 3-D graphics to deliver ROI by connecting to people's social networks and providing clear incentives to purchase.
9:00 PM
to 11:00 PM
Big Fuel and DIGIDAY's Friending Party
47 Attendees
Location
The Eldridge
Type Party
Join Big Fuel and DM2 and meet some of our friends in celebration of Social Media Week. And if meeting new friends isn't enticing, how about an open bar and some free food?
8:30 AM
to 10:30 AM
Social Media Marketing & Millennials - A Real Time Focus Group moderated by Doug Akin, Chief Engagement Officer, Mr Youth
58 Attendees
Location
The Princeton Club of New York
Type Panel
MODERATOR Doug Akin, Chief Engagement Officer, Mr Youth NYU YOUTH PANELISTS Marc Geffen Lee Levy Jeremiah Malina Cristina Plana Jessica Roy Cuauhtemoc Sandoval aka "C-moc" YOUTH PANEL COORDINATED BY Natan.TV HOSTED BY The Social Media Society
This open focus group will provide a glimpse into the minds of the illusive 18-24 year old college students as they discuss how social media fits into their daily lives, how they use it to communicate, how it impacts their purchasing decisions and where mobile fits in. The panel, moderated by Doug Akin, Chief Engagement Officer at Mr Youth, will showcase 6 local university students and their social media consumption habits. Audience participation is encouraged, so bring those marketing questions you've been dying to ask the perfect millennial guinea to bounce off this group. We are also accepting submissions online through 2/3 which our panel will address live at the session. Questions can be submitted via: Email: info@socialmediasociety.org Facebook: www.facebook.com/socialmediasociety Twitter: @soosocial A continental breakfast will be served prior to the panel.
9:00 AM
to 6:00 PM
Media Camp NYC
122 Attendees
Location
SAE Institute of Technology
Type Conference
This is an innovative un-conference focused on: * mobile media * web development, usability, search * internet startups (how do they do it) * teaching and educational technology * blogging, branding, PR, advertising new and social media If you do stuff with the web, or want to, come along you'll meet some very cool people. suggested themes thus far: * Social Media Ethics * Facebook ads * Collaborative Writing Research * Marketing Strategy Optimisation * Social Media Related Projects and Startups * How technology benefits Strategy, Administration, Communication and Creative Practice to strengthen organisations. * We'll update this list as we go ...
9:00 AM
to 12:00 PM
Social Media Hands on bring your laptop and let's get it on
12 Attendees
Location
The Roger Smith Hotel
Type Workshop
* Facebook: creating fan pages, locking your user name and how to engage * Twitter: understanding the search and how to use the results to engage as a business or person * YouTube: optimize your channel to show up on Google * Wordpress: optimizing and using it as a blog or a site
10:00 AM
to 12:00 PM
Crowdsourcing, hosted by the New York Times
24 Attendees
Location
The New York Times Building
Type Panel
Moderator: Brian Stelter, media reporter & Media Decoder blogger, The New York Times Panelists: Aron Pilhofer, editor, interactive news technology, The New York Times. Andy Carvin, senior social media strategist, National Public Radio Amanda Michel, editor, distributed reporting, ProPublica, Jay Rosen, professor, New York University Joaquin Alvarado, senior VP, digital innovation, American Public Media.
Crowdsourcing: A look at the innovative ways that journalists, bloggers, developers and news organizations are using social media and technology to involve more people in the creative and news gathering process.
10:00 AM
to 6:00 PM
It's Just...Sew Social
15 Attendees
Type Presentation
Project www.28squared.com is a project of Demarketplace.com under fashion initiative- www.BrooklynFashionWeek.com We're Taking on barriers and "Bridging the Digital Divide" as 28 designers from Africa, Europe, Caribbean and the Us connect to showcase, Sell, Inspire and celebrate their African Heritage while taking on New Media and Technology!
We're crowd sourcing a fashion line! A five day online fashion design event that would take participants from concept to product and experience social media and new technology with a design focus! It was designed to be done online, with live sessions, in the evening we were discussing having participants upload video of themselves and showing a group show that they could host their own parties with friends!
11:30 AM
to 1:00 PM
Social Media: Working Your Online Charity Mojo THIS EVENT IS SOLD OUT
72 Attendees
Location
Robin Hood Foundation
Type Panel
MODERATOR Rachel Sklar | @RachelSklar | Founder, Charitini and Editor-at-Large for Mediaite PANELISTS Ari Wallach | @AriW | Partner, studioBenZion and Co-founder; The Great Schlep.com Melissa Kushner | @Goods4Good | Founder & Executive Director, Goods 4 Good Soraya Darabi | @sorayad | Product Lead, drop.io Ruth Gallogly | @RobinHoodNYC | Senior Manager, Digital Media, Robin Hood Jeremy Goldberg | @JeremyGoldberg | President, Generate Insights and Jewish Outreach Director, Tri-State Region, Obama for America
How many different ways can you ask for money? What is the value of a retweet? Does adding a ribbon to your avatar do anything? How can you use social media to boost your IRL event? How can you make your non-profit charity:water sexy? Those are the questions that our panelists wrestle with every day as they've splashed their philanthropic and non-profit campaigns across our Facebook feeds and to the forefront of our Tweetdecks - and from there, to the mega-magnifiers like the evening news and - gasp! - newspapers. They understand how to capitalize on niche communities, galvanize influencers, and get people like Sarah Silverman on board. If your nonprofit needs a little more online schelp, this panel is for you.
12:00 PM
to 2:00 PM
The Future of Social Media in Higher Education - Hosted by McGraw-Hill Student Innovations
51 Attendees
Location
McGraw-Hill Companies
Type Panel
Adam Ostrow Editor in Chief, Mashable.com Dr. Kathleen P. King Professor, Fordham University; President, Transformation Education LLC Greg Verdino VP Strategy & Solutions, Powered; author of microMARKETING Mary Casey NYU Student and Founder of Jatched.com Vineet Madan VP Strategy & Business Development, McGraw-Hill Higher Education Yianni Garcia (Moderator) Marketing Specialist, GradeGuru.com
How is social media changing the way college students learn? How are digital applications changing how professors teach? What are the most significant education technology trends of 2010 and beyond? Join our panel of education technology and emerging media experts to explore how the social web is transforming higher education. The event will also feature a preview of highly anticipated products from the McGraw-Hill Student Innovation Lab.
12:00 PM
to 2:00 PM
Unleashing Social Media on the Sports World, hosted by the New York Times
74 Attendees
Location
The New York Times Building
Type Panel
Michael DiLorenzo -- http://twitter.com/NHLdilo Director of Social Media and Business Communications for the National Hockey League Matthew Cerrone -- http://twitter.com/matthewcerrone Founder of metsblog.com Gary Vaynerchuk -- http://twitter.com/garyvee Partner and co-founder, VaynerMedia Tyler Kepner -- http://twitter.com/tylerkepner National baseball writer for the New York Times. Jim Bankoff -- http://twitter.com/bankoff Chairman and CEO of SB Nation
Sports may well represent the most fertile ground for social media communication, enabling fans to connect with not only their favorite teams and athletes, but with other fans as well. This panel discussion and Q&A session features the various perspectives of the athlete, league official, and blogger to discuss how social media is shaking the foundation of the sports world.
1:00 PM
to 2:00 PM
Social Media in the Age of Obama
67 Attendees
Type Other
Eric Hamilton Executive Director of the Web Academy Engagement Manager at Yahoo! Author of "Social Media Branding in the Age of Obama"
Social Media in the Age of Obama... Learn about the free social media technology that helped elect our 44th President. This webinar will highlight strategies for Facebook, Myspace, Twitter, Blogger, BlogTalkRadio, LinkedIn, NING and other social media web sites. In addition, this webinar will talk about the history of information and the 1st information revolution of the 13th century.
3:00 PM
to 5:00 PM
Whole Foods Market Presents: Afternoon snack. A New York New Food Media Panel. THIS EVENT IS SOLD OUT
138 Attendees
Location
Whole Foods Market Bowery
Type Panel
Who is involved: Liza Mosquito de Guia, Founder & Chief Storyteller, food. curated, Cathy Erway, www.noteatingoutinny.com, Nick Fauchald, editor-in-chief, Tasting Table, Emily Fleischaker, Associate Multimedia Editor, Bon Appétit, Josh Friedland Editor & Publisher thefoodsection.com & gastrobuzz.com, Nicole Taylor, host, Hot Grease, Heritage Radio Network.
Milk, cookies and an exploration of the new food media landscape.
6:00 PM
to 8:00 PM
Harlem Blogging 2.0 - The Future of Blogging
22 Attendees
Location
Harlem4.com
Type Panel
Blogging 2.0 - Future of Blogging a discussion between young journalist and established bloggers about future of blogging, how Blogging and citizen journalism is affecting news outlets, and what are the upcoming trends for the future of Blogging, Microblogging, and Video? Blogging has impacted all facets of our daily life from getting the latest news to resturant reviews and music reviews and we are excited to have you join our discussion with young people from both HarlemLive and HCCI Computer Clubhouse both groups use video and blogging to tell their stories. If your a blogger PLEASE come out and support this event and share your experience with young people. Sponsors: Harlem Social, Harlem Lanes, Rolling Out Magazine SVNTNBELOW and WHCR
7:30 PM
to 10:30 PM
Social Media Week Official Closing Party sponsored by Meebo, Pepsi and Diageo BY INVITATION ONLY
310 Attendees
Location
Kiss & Fly
Type Party
Join Meebo and Pepsi Refresh, together with New York sponsors, partners & advisory board members to celebrate to closing of Social Media Week 2010. This event is by invitation only.
7:30 AM
to 5:30 PM
EventCamp
85 Attendees
Location
The Roger Smith Hotel
Type Conference
Deidre Breckenridge: President, PFS Marketwyse Jeff Hurt: Director of Educataion and Events, Velvet Chainsaw Jessica Levin: President, Seven Degrees Communication Micael McAlllen: Co-Founder Grass Shack Events and Media Michael McCurry: Strategic Account Manager, experient Inc Tony Veroeven: Executive Conference Manager, Conference 2.0 (OmniPress) Clint Bonner: SVP, The Social Collective Brian Simpson - New Media at The RogerSmith Hotel and more...
EventCamp 2010 is a BarCamp-style gathering for event professionals to share best practices and learn new strategies to create a successful event. EventCamp is the first industry gathering of its kind, offering a low-cost alternative to the pricey annual conference and allowing attendees the option to generate their own content, encouraging participation and allowing for a more interactive environment. Approximately half the session topics will be pre-determined, and aim to assist planners in utilizing social media and technology in event planning, execution, business development and networking. A grassroots initiative, EventCamp is being organized by a diverse group of volunteers, all of whom are experienced event and social media professionals, and advocates of the power of technology to take events to the next level.
